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It’s a simple request: “Rediscover veal” — and it’s what the president of the American Veal Association (AVA) asks of consumers. Dale Bakke is confident people interested in issues such as sustainability, affordability and animal welfare will find veal to be a great option in the meat case.

“We’re still celebrating our industry’s total move to group housing — a goal achieved in 2017,” says Bakke. “Given this and other changes AVA members have made in recent years, we’re asking people to reconsider American milk-fed veal.

Read the full article in National Provisioner